Game-Based Learning

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“Working with Esus was a pleasure. They made it their business to learn about our business & put together a highly informative e-learning programme. The result was hugely successful in reaching over 2,500 people. Esus are an innovative company that work hard for their clients and I would recommend them to anyone who wanted to put a learning package together to reach a large audience.”

Game-Based learning delivers content in a way that boosts engagement by leveraging learner’s desires for status, achievement, and competition. Gaming mechanics such as personalisation, points, and bonuses are utilised to help make boring tasks more fun

Description

Game-Based learning or gamification is a proven method for delivering learning content in a manner that redirects learner motivation by associating an historically dull and unpleasant task with a fun and engaging one. Game-Based learning leverages our desires for status, achievement, competition, to increase engagement. Gaming mechanics of points, levels, and awards help make boring tasks more fun.

Traditional courses can be enhanced by applying reward levels for completion. In some cases, the course material can be delivered as a role-playing scenario with characters performing tasks and challenging the learner to make choices which branch into varied results. Esus works with the client to determine if their audience and content would fit the criteria to be delivered as a game rather than a traditional course. As with all of our learning solutions, games are tested at various stages of development with sample trainees to ensure there are having the desired behaviour change.

Games can be provided as a standalone solution and are often used in client projects as part of a wider ‘solution mix’ to deliver content in the context of problem-solving requiring learner interaction.

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Projects

Below is a selection of x2 sample GAME-BASED LEARNING projects we have recently worked on with clients:

Development of an interactive Game to reinforce classroom learning for a Heineken senior leadership team

Creation of a PepsiCo Game-Based puzzle to place elements into their correct position, in the shortest time possible.

Benefits

Game-based learning is a fun, interactive and positive experience
Application of gaming mechanics to non-gaming environments make difficult tasks more palatable
Points, levels, awards, timers, personalisation etc. help make boring tasks more fun.
Motivates and engages users to take action to complete an associated task.
Leverages trainees desires for status, achievement and competition.
Rewards the user for completing a desired task and a leaderboard is then utilised so they strive for further improvement.
Can be a fantastic point of differentiation and help cut through the “noise”.
Increases likelihood of repeat participation.
Excellent material retention and more practical subject immersion.
Creates a high level of engagement with trainees.
The level of detail in the game is only limited by the imagination of the client!
Boost the learning process by getting the user to overcome different challenges.
Keeps trainees involved by minimising ‘passive’ learning activities i.e. game is interactive and immersive
Allows learners to experiment with different choices and actions in a safe environment.
Facilitates deep learning, increasing the likelihood of material being retained for a longer time
Games can place trainees in realistic scenarios, where they have to apply their problem-solving skills to resolve the issues.
Experimentation help trainees learn through failure i.e. provide multiple paths to success allowing the trainee to choose.

Game-based learning is a fun, interactive and positive experience

Application of gaming mechanics to non-gaming environments make difficult tasks more palatable

Points, levels, awards, timers, personalisation etc. help make boring tasks more fun

Motivates and engages users to take action to complete an associated task.

Leverages trainees desires for status, achievement and competition.

Rewards the user for completing a desired task and a leaderboard is then utilised so they strive for further improvement.

Can be a fantastic point of differentiation and help cut through the “noise”.

Increases likelihood of repeat participation.

Excellent material retention and more practical subject immersion

Creates a high level of engagement with trainees.

The level of detail in the game is only limited by the imagination of the client!

Boost the learning process by getting the user to overcome different challenges

Keeps trainees involved by minimising ‘passive’ learning activities i.e. game is interactive and immersive

Allows learners to experiment with different choices and actions in a safe environment

Facilitates deep learning, increasing the likelihood of material being retained for a longer time

Games can place trainees in realistic scenarios, where they have to apply their problem-solving skills to resolve the issues.

Experimentation help trainees learn through failure i.e. provide multiple paths to success allowing the trainee to choose.

Features

Game Controls.
Digital delivery.
Desktop and Mobile compatible
Scalable to screen size.
Fun, engaging, entertaining and stimulating.
Game mechanics – scoreboards, timers, trophies, leader boards, etc.
Can be used as part of a blended learning approach.
Can be used as part of a wider training / L&D initiative.
Use contextual visuals to engage, and generate a strong connection with, the target audience.
Custom drawn visuals ensure a 100% match to the client’s brand guidelines and style preferences thus creating strong brand recognition
Incorporate game music, professional voiceover & sound effects to create a full ‘game’ experience and help boost engagement.
Game environments are designed to be realistic, relevant, and recognisable to the trainee.
Game environments can be simplified, with elements extraneous to the learning objectives removed.
Games can provide personalised feedback to boost learning opportunities.

Game Controls.

Digital delivery.

Desktop and mobile compatible

Scalable to screen size.

Fun, engaging, entertaining and stimulating.

Game mechanics – scoreboards, timers, trophies, leader boards, etc.

Can be used as part of blended learning

Can be used as part of a wider training / L&D initiative

Use contextual visuals to engage, and generate a strong connection with, the target audience

Custom drawn visuals ensure a 100% match to the client’s brand guidelines and style preferences thus creating strong brand recognition.

Incorporate game music, professional voiceover & sound effects to create a full ‘game’ experience and help boost engagement.

Game environments are designed to be realistic, relevant, and recognisable to the trainee

Game environments can be simplified, with elements extraneous to the learning objectives removed

Games can provide personalised feedback to boost learning opportunities

Use Cases

Use cases are limitless as the bespoke nature of our Game-Based Learning solutions ensures a 100% fit to a client's needs, regardless of objective, subject-matter or intended audience. Based on previous projects conducted by Esus, sample Game-Based use-cases include:

—> Games to add a fun and immersive element to a company training programme

—> Games to reduce the complexity of a process or procedure

—> Games that re-create real-world scenarios and allow the user to solve problems.

—> Games to learn a real-world process that is impractical or ineffective to do so using other means i.e. too costly, too dangerous, complex logistics, etc.

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Game-Based Learning